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"Somebody's Food" Project - 2022/23

"Somebody's Food" Project - 2022/23

Introducing a social science approach to identify, discuss, and transform on-campus food waste behaviour.

This project proposes a social science approach to create a generic process model designed for students residing in university campuses, accommodation managers, recycling companies, and other key stakeholders to identify, discuss, and transform on-campus food waste behaviour that:

  • Reduces waste; 
  • Improves recycling rates; and 
  • Raises awareness about the environmental impacts around food production and food waste. 

Using Royal Holloway as a case study, the main aim is to identify key drivers including institutional issues that influence students’ behaviour surrounding food waste and to investigate the use of ‘Nudge Theory’ as well as ‘Lean Systems Thinking’ in conjunction with process modelling techniques to shift behaviour through positive reinforcement. 

Discover the project so far:

List of researchers and institutional affiliations so far. The work together from November 2022 can be found at: https://embed.kumu.io/8f308c4423e89071defee588eaa25dbf#untitled-map

  • Mark Walker, University of Hull
  • Kourosh Behzadian, University of West London
  • Rokiah Yaman, Leap Micro AD (https://www.madleap.co.uk/)
  • Toni Burrowes-Cromwell, Food Sustainability Consultant 
  • Alberto Paucar-Caceres, Manchester Metropolitan University (MMU)
  • Vicky Reeves, Accommodation Services, Royal Holloway, University of London
  • Ronak Shah, School of Business and Management, Royal Holloway, University of London
  • Jose-Rodrigo Córdoba-Pachón, School of Business and Management, Royal Holloway, University of London, (Principal Investigator)
  • Students of Royal Holloway University of London
  • Other stakeholders

 

In March 2021 we welcomed Rokiah (Leap Micro AD) to one of our undergraduate management courses (MN2515) to talk to students.  Their enthusiasm led us to organise two (2) summer internships in 2021 that were jointly supervised.  At the same time, we structured a working group with other universities to better understand food and waste recycling processes across campuses.  The two interns involved (Ioana Beldiman and Gabriel Quenta Luna) produced valuable dissertation insights which were presented at the Cop26 conference in Royal Holloway.